This natural thematic pairing was put into action with a marketing partnership in which Hamilton designers and engineers worked with the design team from Tenet to create a custom-made watch with unique features inspired by the film. teamed with Hamilton for a brand partnership that made Hamilton the Official Watch of Tenet. The concept of time played an essential role in the film and Warner Bros. was able to put together with Hamilton and Fortnite. Today we’re going to focus on the movie marketing partnerships Warner Bros. This was in no small part due to the creative movie promotions put together by the Warner Bros. Pictures was still able to put together a worldwide release for the Christopher Nolan blockbuster Tenet which, despite the pandemic, yielded a global box office haul of $353,700,000. The traditional blockbuster season was halted with theaters closed and people confined to their homes. This past summer was obviously one like no other. Theatrical release of Tenet – Launched September 2020 Last Call is celebrating the holidays with the 20in20 countdown of the movie marketing partnerships showcasing the year’s biggest promotional properties! Each day throughout the holiday season, we will feature a dive into the major promotions put together to support the release of one of the past year’s biggest properties.
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